What are the main features of Snapchat, According to Wikipedia?
From Wikipedia, the free encyclopedia Snapchat is an American multimedia instant messaging app and service developed by Snap Inc., originally Snapchat Inc. One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients.
What makes Snapchat different from other social media?
Snapchat has become notable for representing a new, mobile-first direction for social media, and places significant emphasis on users interacting with virtual stickers and augmented reality objects.
What kind of messages can you make on Snapchat?
Snapchat is primarily used for creating multimedia messages referred to as „snaps“; snaps can consist of a photo or a short video, and can be edited to include filters and effects, text captions, and drawings. Snaps can be directed privately to selected contacts, or to a semi-public „Story“ or a public „Story“ called „Our Story.“
When did The geo Stickers come out on Snapchat?
In August 2016, Snapchat launched Geostickers, a feature that lets users send city-specific stickers in snaps and messages. Original launch cities were San Francisco (which launched with 15 stickers), Los Angeles, New York, Washington, D.C., Honolulu, London, Sydney, São Paulo, Paris and Riyadh.
How old was the girl on Snapchat when she crashed?
In September 2015, an 18-year-old was using a Snapchat feature called „Lens“ to record the speed she was driving her Mercedes C230 when she crashed into a Mitsubishi Outlander in Hampton, Georgia. The 107 mph (172 km/h) crash injured both drivers.
When did the Discover section on Snapchat come out?
In January 2015, Snapchat introduced „Discover“, an area containing channels of ad-supported short-form content from major publishers, including BuzzFeed, CNN, ESPN, Mashable, People, Vice and Snapchat itself among others.
Why is Snapchat important to digital marketers?
Snapchat is one of the top social networks that digital marketers are paying attention to. Fleetingness and temporality of Snapchat are its most attractive features in digital marketing. The feature is in conformity with real-time marketing and Snapchat makes good use of the real-time attention to this feature.